Posted: Jul 31, 2018 in Industry Research
Direct Mail Marketing has been making a resurgence. With email and digital ads being such crowded channels, it is hard for marketers to stand out from their competitors. As a result, there has been a rekindled appreciation for direct mail as a channel that is less crowded and very effective. Savvy marketers are leading the way with cutting edge design methods, marketing technology and mailing strategies that are making direct mail completely integrated with their digital and other offline efforts. Here are the Top 15 Direct Mail Marketing Trends For 2018.